Flawless Vegan Beauty is a female-owned, cruelty-free and vegan skincare company located in North Wales that is committed to creating high-quality, eco-conscious cosmetics. Respecting the environment is core to their values, which is why they pledge to never use animal-derived ingredients. Their entire product line is vegan, PETA-approved, and free of parabens, palm oil, and excess plastic packaging. Each product is thoughtfully handcrafted in small batches using ethically-sourced ingredients. They aim to reduce waste by using recycled, recyclable, and reusable materials for their packaging. As an independent business, they price their products fairly so they are accessible. They launched their zero-waste line in 2019 after witnessing the impacts of plastic pollution globally. They believe it is their responsibility to be part of the solution to issues like climate change and wildlife habitat loss.